Ello Two-Lid Tumbler
Spring 2023— Leapfrog Brands Co-op
A project surrounding stainless steel coffee tumblers and how Ello could expand their brand portfolio. Included opportunity sizing, competitor analysis, sketching, CAD, rendering, and 4 trend-based CMF pathways.
Final solution is a dual-lid tumbler that allows for a sanitary yet easy leakproof drink, inspired by Kinto’s travel tumbler.
What stood out
2000+ reviews, 4.8/5 stars
$34.20, kinto-usa.com
based in Japan
Ello Ellies Cat
Spring 2023, released 2024.
A new tumbler designed to introduce play into kid’s hydration lives.
Designed in Gravitysketch and Adobe Illustrator alongside the Leapfrog engineering team to create the most efficient tooling system.
Design patent pending. Currently available on Amazon.com and at Target retailers.
All designs and ideas on this page are the property of Leapfrog Brands.
